We are looking for a creative and strategic Marketing Manager to join our team. The ideal candidate will have a proven track record in developing and executing successful marketing campaigns, managing a marketing team, and driving brand growth. This role is crucial in helping us achieve our business objectives and expand our market presence.

Key Responsibilities

• Create and implement integrated marketing plans to support products, services, and brand growth.
• Maintain a consistent and professional brand identity across all digital and offline channels to position BGS as a trusted tech solutions provider.
• Manage and grow BGS’s online presence through SEO, content marketing, paid ads, email campaigns, and social media platforms.
• Collaborate with product and development teams to craft compelling messaging and go-to-market strategies for new tech products and solutions.
• Build media relationships, craft press releases, and secure media coverage to enhance BGS’s visibility in the ICT industry.
• Monitor market trends, customer needs, and competitor activity to inform marketing decisions and refine value propositions.
• Track and analyse marketing campaign performance, presenting data-driven insights to leadership for continuous improvement.

Desired Qualifications and Skills

• Bachelors Degree in Marketing, Business Administration or any related field.
• At least 5 years in managerial role in Marketing with strong Digital Marketing skill.
• Proficiency in SEO/SEM, Google Analytics, social media platforms, CRM systems, and email marketing tools.
• Strong presentation and stakeholder management skills, with the ability to collaborate across technical and non-technical teams.
• Proven track record of planning and executing successful marketing campaigns.
• Must be a member of Zambia Institute of Marketing.