Plush Coatings & Chemicals Company is a newly registered manufacturing company that focuses on paints and paint related products.

JOB BRIEF

It seeks the services of a digital marketing expert who is well conversant with giving brand visibility and product awareness that translates directly or indirectly to increased sales. The Digital Marketing expert will be responsible for handling all social media accounts of Plush Coatings and other sister companies.

JOB RESPONSIBILITIES

The core responsibilities of the Digital Marketing Expert will be as follows;

• Create and maintain social media pages on various platforms.
• Create content suitable for the various social media platforms on behalf of the company.
• Draw up a social media strategy and present its budget while highlighting the benefits.
• Assessing client’s needs and advise the company on needed improvements.
• Gather feedback from clients and would be clients on the products offered by the company.
• Generating sales leads, responding to sales inquiries to secure new and increased business accounts to meet established sales targets.
• Calling all potential clients based on social media interactions.
• Secure new customers within existing territories by securing sales and margin growth targets.
• Stay current and up to date on customer market trends, and new product(s).
• Demonstrate exceptional product knowledge to clients and potential clients.

KEY REQUIREMENTS

• Proven digital marketing experience.
• Must have creative graphic designing abilities.
• Must be able to work with industry standard social media management applications.
• Passion for sales and achieving targets and objectives.
• Track record of over-achieving targets.
• Familiarity with different online sales techniques.
• Tech Survey.
• Strong communication and interpersonal skills.
• Ability to balance persuasion with professionalism.
• Self -motivated and driven.
• Diploma or higher academic qualification in Marketing, Sales or anything related is desirable.
• Ability to demonstrate and implement result oriented strategist

DESIRABLE ATTRIBUTES

1. Good communicator
2. Honesty
3. Commitment
4. Outgoing personality
5. Persuasive